The Los Angeles Times from Los Angeles, California • 169

ZQg flngtlf 4 Himt Oct. 5, 1969 SgC. S3 COST OF NEW HOUSING and his staff on various aspects of the national and state building and' con- struction fields. mine causes and take or recommend action. The study is the first in series of reports by Jallow I i i I DIAMOND VALLEY ESTATES! This foreshadows a continuing labor shortage for con struction employers, he said.

All of these factors bear directly upon the national housing goals of 26 million new or rehabilitated units by 1978, he Of that sum, 6 million would be built for low and moderate-income families. The Housing and Urban schedule calls for an average annual production of 2.6 million residential units or nearly double the annual rate of the 10 years between 1958 and 1968. In light of the tight money situation, rising mortgage interest rates and labor shortages, there is great concern that these problems will become even more acute, he said. The plight of the try and that of the would-be home buyer, he said, has not gone unnoticed by the Nixon Administration which will follow with a series of hearings to exa 2-Bedroom Retirement Homes to 522,995 Includes G.E. Air ranges oven, hood, disposal and wail-to-wall nylon carpets in every room Echo Hills Golf Course, one block See Us in Peaceful Smog-Free Hemet Valley rurnisneo mooer-favrn near orerson, ntmvr G.

MYEll TieOITfS 601 E. Florida, Hemet Phone (714) 658-7174 VtSMASMSSa CLOSED SUNDAYS mmmm Continued from First Page available to the home buyer because of the slackening in construction activity." Projections by Jallow and the bank's research and planning division indicate that current cost trends will continue into the 1970s unless some important breakthroughs occur in the building industry. Since mortgage money is the lifeblood of housing construction and sales, it is imperative that financing for the industry re-: ceive priority attention, he said. New tech niques in merchandising mortgages are called for so that they will become a marketable, investment instrument, he added. New Techniques Creation of new construction techniques to lower home prices or at least prevent the rate of acceleration in the years ahead, Jallow said, would be beneficial.

Equally important, progress must be made in encouraging new workers to enter the construction field because not nearly enough apprentices are attracted to the industry to compensate for attrition, let alone any expansion, he warned. of Woodland Mills -AIRPORT RESTAURANT Sea World, operator of the Mission Bay aquatic amusement park and the Atlantis Restaurant in San Diego, has opened Boom Trenchard's Flare Path restaurant at the eastern edge of San Diego's International Airport. The $750,000, 400-seat facility features the atmosphere of World War I aces and their airplanes. Architects were M. Arthur Gensler jr.

Associates of San Francisco. Neilson Construction Co. was the general contractor. HOMES BUILT WITH YOU IN MIND Each, home has custom features for enduring elegance. Custom fireplaces, large master suites, cabinetry finished like fine furniture, self-cleaning Hotpoint ovens, decorative custom lighting fixtures, double and triple garages, lire just a few of the many luxurious appointments offered in these outstanding 3, 4 and bedroom homes.

These homes are designed for indoor-outdoor living. A truly wonderful family community. Priced from $39,950 1 spgasa HEIGHTS i mi i aiiMiiiMiiiillllilMiiiiiiMllPPlimilMIiJli isMwiaii I Affiliated Properties, Inc-S iMtai iHu.ijtMi 4 I ISIS HMD Realtors Sears Catalog Stores Planned Sears, Roebuck Co. has leased buildings in Paramount and Laguna Hills as locations for new appliance catalog sales stores, according to E. W.

Weldon, Los Angeles district manager. The. Paramount store will be at 15741 Downey Blvd. in the Paramount Plaza Shopping Center. The square -foot building will be extensively remodeled in time for a November opening.

The Laguna Hills store, also scheduled to open in November, will be a building at 24262 Calle de la Louisa, in the Leisure World Shopping Center. It also will be remodeled. Both stores will have facilities to take telephone orders. COKE OPENS WAREHOUSE IN SAN DIEGO A $500,000 warehouse has been opened by the Coca-Cola Bottling Co. of San Diego.

It is the second largest Coke plant in the country under one roof. A. B. Polinsky, company president, said addition of the storage area and expansion of an existing structure by square feet in-creased to 202,000 square feet the space now occupied by the firm. Polinsky said the warehouse is capable of storing 22 million cans or more than 2 million gallons of Coke products.

Built by Trepte Con-. struction Co. of San Diego and designed by architect Victor Meyer, the warehouse addition has poured concrete tilt-up walls and steel frame girders supporting a convex nof. Home Module Plant Planned Pacesetter Homes, one of the nation's leading home-building firms, plans to construct a modular panel manufacturing facility on 3.5 acres of land in the Irvine Industrial Complex on Irvine Ranch. Prefabricated home construction is a likely development in the future, according to an announcement by John Klug, president of Pacesetter, and Everett Davis, vice president of IIC.

The move to housing component manufacturing is intended to combat ris-i home construction costs. Design and building plans for the facility are being studied, Klug said, and ground breaking is expected by March, 1970. Pacesetter, organized in 1961 in Newport Beach, is headquartered at 4540 Campus Drive in the Irvine complex. Jerry Cole of Coldwell, Banker was broker in the Firm Relocates J. Lesser Productions, producer of sales aids for the real estate and building industries, has relocated its headquarters to 5319 Hollywood Blvd.

5g Edward K.Zuckerman& Sons Carlton Builders TOP O' PL ATT HOMES FROM 3 HiddMj Emm i VICTORY BLVD. A CIRCLE FCTATF5 Si I at the Boash CALVERT ST. 2 HATTERAS ST. C3 3, 4, 5 and 6 Bedroom plans Choice location in the City of Los Angeles Spectacular view lots Fully insulated walls and roof area Refrigerated air conditioning available Close to new El Camino Real High School and Pomelo Elementary School Ail underground utilities Choice of gas or electric kitchens Formal dining rooms Large breakfast nooks Camlno Real H.S. Imagine-spacious 3 and 4 bedroom homes in a choice location priced at $22,990 INCLUDING THE LAND.

Situated in Huntington Beach just one minute from the beach, Sandpiper as an investment will be difficult to surpass. VENTURA FWY. Model Hours: 10:00 to 8:00 pm Best VAFHA terms (fj men nan HOMES Open from 10 a.m. daily Telephone 888-1100 One of the nation's largest independent iXAi housing producers listed on the CT' New York Stock Exchange. vliMikr sca 1.